Startup Basics Session: Laws of Attraction

Blog June 6, 2018

Posted by Eryca

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Entrepreneurship can often seem daunting or intimidating to those first starting out but as a wise man once said, the best place to start is the beginning.  “The customer is always right” may no longer be a popular workplace mantra; however, validating your customer base is a huge part in determining how successful your business can be.

In the Startup Basics Laws of Attraction session, you will take a deeper look at the importance of refining your ideal customer, and the impact your customers have on sales and marketing tactics. This session will walk you through the following processes:

  • Technology and Lifecycle Curve
  • Customer Discovery and Market Validation
  • Positioning and Value Proposition Statements

This session is open to both tech and non-tech entrepreneurs and is a great way to get some real-world intel on starting a successful startup. Visit our events page to learn more or sign up for this session on June 25th.

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