Startup Basics Fall 2017 - #6 Laws of Attraction

Session #6 – Customer Discovery

Validate, Validate, Validate! This session is all about talking to customers and validating a product market fit. By the end of this session you will have the proper tools needed to discover if there are customers willing to pay for your product or service. The AO Executive in Residence leading this session will focus on how to approach and learn from potential customers instead of just selling to them.

Startup Basics Fall 2017 is a part of the Discovery Foundation TEP and is hosted in collaboration with Westbank First Nation.


Startup Basics is a classroom style program split into distinct topics. Sessions are presented by Accelerate Okanagan staff, Executives in Residence, mentors, partners, and alumni. Each session is designed to educate entrepreneurs on the fundamentals needed to transform an idea into a startup.

Through the Startup Basics program, participants benefit from a suite of programmatic elements to support their learning:

MENTORSHIP AND COACHING: Access to Executives in Residence (EIR) mentors, partners, and AO alumni during the program.

TRAINING AND COURSES: Targeted sessions provide structured content, tools, and follow up summaries to help educate tech and tech-enabled entrepreneurs about business and entrepreneurship best practices.

PEER-TO-PEER ENGAGEMENT: Sessions are delivered in a group setting where entrepreneurs connect, collaborate, and build lasting relationships to help each other out as they turn ideas into companies.

* Refunds are not available for Startup Basics sessions